UA Hosts Analytics Primer by Collin

The University of Arkansas (UA) is hosting a class on Analytics by our very own Collin Condray. The class will cover how to use analytics, on your website and social media, to measure, learn and adjust your marketing for optimal results. [tweetherder]Without data...
Essential Google Analytics Metrics – Part 3

Essential Google Analytics Metrics – Part 3

Google Analytics is a must have step in building your online presence. As mentioned in my previous posts on Google Analytics Metrics (part 1, part 2), there are many metrics that you can use to track your online results. Analytics uses data to find patterns, measure...

Tracking for Success

  They may not be exciting, but analytics are crucial when setting up an e-commerce site. At the minimum, you should set up Google Analytics on your site to see where the majority of your traffic is coming from and what items on your site people are looking at...